Elevating Businesses through Etiquette

We are a strategic consultancy company that partners with businesses to drive growth and success. Our unique approach integrates the principles of etiquette into your strategy creating sustainable value for your most important stakeholders.


Why Strategy & Etiquette?

Strategy and Etiquette share a common goal: creating value for others. By doing so, you ultimately create value for yourself and your business. 

What we do


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DEMSAR IS NOT JUST WHAT WE DO.
IT'S WHO WE ARE!

At DEMSAR, we are more than a company. We are a reflection of who we are as a couple, parents, and entrepreneurs. 

Founded by Dempsey and Sarah, our values define everything we do: Dedication, Excellence, Modesty, Service, Accountability, and Respect. As a proud family business, these principles guide us every day, helping us stay authentic and grounded.  

Our approach is rooted in creating genuine connections and delivering inspiring solutions that make a real difference for our clients and their stakeholders. 

We live and work by our values, ensuring everything we do reflects our commitment to excellence and respect for others.​

Culture eats strategy for breakfast. - Peter Drucker

But without strategy, there will be no breakfast.⁠ - Dempsey Sablain

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